Men are beginning to recognize that their appearance is becoming more important as part of their personal business competitive toolkit.  In fact, “according to the Aesthetic Society for Plastic Surgery, the the number of aesthetic treatments performed on men since 1997 has increased by 325%.”  Among those treatments for men, Botox is becoming increasingly popular.

In the Forbes article below, this trend is examined in depth, and serves as food for thought for men considering aesthetic treatments.

FORBES: The Art Of Aesthetics-Putting Stock In Your Appearance (December 23, 2016)